SonoLink and PACSBridge both send ultrasound images to families, and they are built for different customers. SonoLink is made for elective and keepsake 3D/4D studios that want fast, low-cost sharing. PACSBridge is made for medical practices, including OB/GYN, maternal-fetal medicine and hospitals, where clinical control and data handling carry more weight. This page lays out the differences plainly so you can pick the one that fits. If you run a keepsake studio, SonoLink may well be the better and cheaper choice, and we say so below.
These are built for different customers. The honest starting point is what each one sets out to do.
Built for elective and keepsake 3D/4D ultrasound studios. Every captured image uploads to SonoLink automatically, and staff create a PIN-protected, auto-expiring share link from the gallery. Public pricing and quick setup.
Built for medical practices: OB/GYN, maternal-fetal medicine and hospitals. The sonographer selects which images leave, identifiers are removed before a family sees an image, and handling is aligned with HIPAA and GDPR. Sits beside your existing PACS or portal, not a replacement.
If the priority is the lowest price and the fastest way to hand parents a gallery, that is a keepsake-studio decision, and SonoLink is built for it. Medical practices are usually weighing something different: who decides what leaves the clinic, whether identifiers are removed before an image is shared, and how the data is handled under HIPAA and GDPR.
PACSBridge is built for that second axis. A clinician curates every study at the machine, only the chosen images leave, and the retained record is a deliberately small, pseudonymised one. For a medical workflow that is the point, not an upsell.
PACSBridge details are from our own product. SonoLink details reflect only what SonoLink publicly states; where SonoLink does not publish a detail, the cell is left blank rather than guessed.
| Criterion | SonoLink | PACSBridge |
|---|---|---|
| Primary customer | Elective and keepsake 3D/4D ultrasound studios | Medical practices: OB/GYN, maternal-fetal medicine and hospitals |
| Delivery model | The machine sends every captured image to SonoLink automatically, then staff create a PIN-protected, auto-expiring share link | The sonographer selects which images and cineloops to send, at the machine. Only the chosen images ever leave, and staff release each study manually. No automatic send-everything path |
| De-identification | No de-identification claim | Burned-in identifiers removed from delivered images and replaced with clinic branding. Pseudonymised: the record keeps a key only the clinic can resolve |
| HIPAA posture | Privacy policy states safeguards "consistent with the HIPAA Security Rule". No BAA offered; HIPAA covered-entity or business-associate responsibility is directed back to the clinic | Handling aligned with HIPAA in the US and GDPR in Europe. Not "certified" |
| Data residency / storage | "Built in the USA." No hosting location or GDPR statement published | Hosted on AWS. For EU clients, de-identification runs in the EU (Germany); other clients processed in AWS Sydney. Encrypted in transit and at rest |
| Pricing | Low, publicly listed monthly subscription, priced per location, with unlimited studies | Flat monthly fee per site, not per image. Onboarding, support and branding included. Priced per practice; 30-day free trial |
| How images are matched | Each study keyed by its DICOM accession number |
SonoLink details reflect what SonoLink publicly states on sonolink.app, viewed 22 September 2026, and are not an independently audited comparison. The HIPAA wording is from their privacy policy; no HIPAA claim appears on their home, features or pricing pages, and no BAA is mentioned anywhere on the site. Empty cells indicate a detail SonoLink does not publish, not a shortcoming.
These tools are not competing for the same buyer. Match the choice to the practice.
Book a short call and we will give you a straight answer, even if that answer is SonoLink.